BRAND STORY

BACKGROUND STORY

In 2009 we do across the American traveling on interstate 7, remember that it was a sunny and hot summer, although camping rest a night, still can not dispel the journey tired, ready to start the car found the power has run out, had to walk up the road to find passing vehicles, a "line" the Grand Cherokee stopped beside me, a whit hair, but the spirit is hale and hearty old roll down the window, and then very generous help. His name is Philips, he will return to Miami, we asked whether peers, he pointed to the car behind the spray of white letters -- EDCO, logo can be said to follow this. Since then, an aimless self driving tour becomes a soul journey

BRAND STORY

VETERAN STORY

A small bar near the harbor of Miami, when we asked the meaning of EDCO, the old man with Eastwood's style hair and face , holding a cup of beer told us the reason . About 70 years ago-- during the Vietnam War, many soldiers in experienced the test of life and death, after seeing the flesh and blood flying in all directions, dear to each other as brothers. Died in the eyes, for their own survival and made indelible human various acts, serious challenges they have faith and moral bottom line. After the war, many soldiers suffering from post-war autism. In 1969, Miami city America Florida established "Vietnam veterans outdoor club", EDCO stands for the purpose of the club: the team activities, arouse the players close together, be ever-victorious in one's forward march fighting spirit, enjoy the process of continuous breakthrough, beyond the self's inner feeling, confidence, perseverance, recasting tenacious personality charm, all kinds of psychological barriers beat in the peace time for survival. The old man had participated in the 2001 911 rescue, he told us, when he picked up the victims body, as if once again returned to Vietnam raised his comrade's body, a scene that he would never see again, tears in her eyes and said.

BRAND STORY

RESCUE CLUB

EDCO Club gave them a home, just one year period, from the initial two persons developed to nearly 100 peoples, the club developed into a set of cross swamp jungle, mountain climbing, rock climbing, camping, outdoor rescue, disaster relief and other civil society organizations, a comprehensive , because of its professional, skilled and efficient vocational skills and strict military organization, outdoor sports areas in Miami to become unique outdoor sports organization. But because of its unique experience and a strong self-personality, they only accept partners have the same experience. Till now since some partners died and the number of club partners reduce to 20 peoples. For the continuation and development of the club, from 1991, they gradually accepted after the Gulf War veterans, but the requirement to be resident Miami dense and Marine Corps members, other branches of the military require at least get a medal for soldiers. This will not only retain the uniqueness but also allows members of the club business continuity, after 20 years of development, Vietnam veterans Outdoor Club has developed into a civil rescue hundreds of people, outdoor activities of professional organizations.